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Innovators and Tomorrowland

Posted by & filed under Creativity, Innovation, Uncategorized.

Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company My husband took me to the movies recently to see Tomorrowland. I had no idea what this movie was about prior to walking into the theater, and while I was entertained the entire time, I walked out feeling a bit confused… Read more »

5 Unconventional Ways to Find Compelling Innovation Insights

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                  Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company Insights are what I refer to as the “secret sauce” in the upfront innovation process. A new, provocative or compelling insight around human behavior, pain points, social or industry trends,… Read more »

Are you asking enough questions? Be curious

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Curiosity and Innovation – Ask enough questions                     Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company If you happen to be a parent of a young child, or find yourself around young children for extended periods of time,… Read more »

Innovation Inspiration: X is for “X-Ray”

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Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company We are now up to the letter “X” in our Creative Thinking Made Easy: 26 Ways to find Innovation Inspiration from A-Z” book series.   “X is for X-RAY.” This is a tricky one to incorporate into your marketing… Read more »

Creative Thinking | W is for “Wrap”

Posted by & filed under Brainstorming, Creativity, Innovation, Marketing Strategies, New Product Ideas, Uncategorized.

Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company We are now up to the letter “W” in our Creative Thinking Made Easy: 26 Ways to find Innovation Inspiration from A-Z” book series. “W is for Wrap.” This is an interesting area because WRAPS give us lots of… Read more »

Fortified Innovation | V is for “Vitamin-Fortified”

Posted by & filed under Brainstorming, CASE STUDIES, Creativity, Innovation, Marketing Strategies, New Product Ideas, Uncategorized.

Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company We are now up to the letter “V” in our Creative Thinking Made Easy: 26 Ways to find Innovation Inspiration from A-Z” book series. “V is for Vitamin-Fortified.” This is an interesting area because there are many reasons a… Read more »

Tropical Innovation Ideas |T is for “Tropical”

Posted by & filed under Brainstorming, Creativity, Innovation, Marketing Strategies, New Product Ideas, Uncategorized.

  Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company Many business professionals tend to think that it’s hard to develop new ideas and approaches to grow their business, when in fact, inspiration can come from many different places. And as we’ve mentioned before, we are showing you… Read more »

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