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Fear of Failure

Posted by & filed under Innovation, Innovation Cafe Podcast, Marketing Strategies, Podcast.

Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company Fear of Failure In this episode of the Innovation Cafe Podcast, Sandie Glass shares: – What fear of failure is – Why we experience it – How to overcome it This quick, encouraging overview will help you get past… Read more »

Sandie Glass | Are Creative Thinkers Better At Innovation?

Posted by & filed under Creativity, Innovation, Innovation Cafe Podcast, Marketing Strategies, Podcast.

In this episode, Sandie Glass, host of the Innovation Cafe Podcast, shares the differences in thinking styles between Creative Thinkers and Critical Thinkers and which you should include in your innovation efforts. Creative thinking is sometimes referred to as right brain thinking. It involves creating something new or original. Critical thinking is sometimes referred to… Read more »

THE FORGOTTEN SOURCE FOR CREATIVE INSPIRATION

Posted by & filed under Brainstorming, Creativity, Innovation.

Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company Over the weekend, I stumbled across a TedxTalk that I am inspired to share with you. The title was “What To Expect From Libraries in the 21st Century.” In an age of smartphones and internet access at our fingertips,… Read more »

Innovators and Tomorrowland

Posted by & filed under Creativity, Innovation, Uncategorized.

Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company My husband took me to the movies recently to see Tomorrowland. I had no idea what this movie was about prior to walking into the theater, and while I was entertained the entire time, I walked out feeling a bit confused… Read more »

5 Unconventional Ways to Find Compelling Innovation Insights

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                  Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company Insights are what I refer to as the “secret sauce” in the upfront innovation process. A new, provocative or compelling insight around human behavior, pain points, social or industry trends,… Read more »

Are you asking enough questions? Be curious

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Curiosity and Innovation – Ask enough questions                     Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company If you happen to be a parent of a young child, or find yourself around young children for extended periods of time,… Read more »

TRENDS: What’s Old Is New Again

Posted by & filed under CASE STUDIES, Creativity, Innovation, Marketing Strategies.

Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company Trend Announcement I just saw the announcement that the Sears’ Black Friday 2014 Ad was just released (11/4), and it reminded me of  trends , specifically “What’s old is new again” that I’d like to discuss with you today. Sears originally launched… Read more »

Types Of Innovation | Sandie Glass

Posted by & filed under Innovation, Innovation Cafe Podcast, Podcast.

Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company IIn this episode of the Innovation Cafe Podcast, Sandie Glass shares the three (3) primary Types of Innovation when looking at new products – Sustaining Innovation (also called Incremental or close-in innovation) – Breakout Innovation (a function change due to a new… Read more »

Color Innovation |Buying Power of Color

Posted by & filed under Brainstorming, CASE STUDIES, Creativity, Innovation, Marketing Strategies, New Product Ideas, Training.

    Post Written By Sandie Glass, Owner of Innovation ROI A Strategic Full Service Ideation & Research Company When innovating, there is one powerful strategy that most leave as an afterthought for commercialization – and that’s color innovation.  Color is more than just a visual sense. It can effect someone’s emotions and is often used… Read more »

Meet Sandie Glass, Host of the Innovation Cafe Podcast

Posted by & filed under Innovation, Innovation Cafe Podcast, Podcast.

    Welcome to the introductory episode of The Innovation Cafe Podcast! I am Sandie Glass, the founder and host of The Innovation Cafe Podcast and I’m delighted to share the innovation knowledge I’ve accumulated over of my 22-year marketing and innovation consulting career as well as the personal experiences and knowledge of other innovation experts, strategists, and… Read more »